Frequently Asked Questions


What is Touchdowns Against Cancer?

Touchdowns Against Cancer is a national program created in partnership between MaxPreps, Pledge It and St. Jude Children’s Research Hospital. In support of Childhood Cancer Awareness Month, this first-of-its-kind high school football program aims to unify teams across the country for a common cause: defeating childhood cancer. Every touchdown scored in the month of September will directly benefit St. Jude and the fight against childhood cancer.


Varsity high school football teams can participate in this unique opportunity by finding their team’s page and joining. Fans can pledge a donation toward every touchdown their team scores during the last three weeks in September. Teams, conferences, and states will compete to see whose touchdowns raise the most in the fight against childhood cancer!


What organizations are operating Touchdowns Against Cancer?

Touchdowns Against Cancer is a program created in partnership between MaxPreps, Pledge It and St. Jude Children’s Research Hospital.


MaxPreps is America’s source for high school sports, dedicated to covering every team, every game and every player. MaxPreps partners with nearly 100,000 coaches throughout America. Visit to follow your favorite high school team.


Pledge It is the leading sports fundraising website, empowering athletes to raise money for their team or charity through their gameday performance. Pledge It is powering the team fundraising pages for Touchdowns Against Cancer. Visit to learn how your team can raise funds with Pledge It this season.


St. Jude Children’s Research Hospital is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. The mission of St. Jude is to advance cures, and means of prevention, for pediatric catastrophic diseases through research and treatment. Consistent with the vision of founder Danny Thomas, no child is denied treatment based on race, religion or a family’s ability to pay. St. Jude is a registered 501c3 non-profit organization. Visit to learn more.


How does Touchdowns Against Cancer work?

Touchdowns Against Cancer empowers high school football teams to raise money to fight childhood cancer, by simply playing the game! Varsity teams can participate in three easy steps:

  1. Coaches, student and community members can find their team on and get involved.
  2. Coaches and players share their team’s page with their community, asking fans to pledge a donation for every touchdown the team scores this September.
  3. Fans pledge online via the team page, teams score TDs and money is raised for St. Jude!


Who can participate in Touchdowns Against Cancer?

Everyone – there are multiple ways to participate. Anyone can donate to their favorite team, join as a captain to help lead the campaign, or sign-up to be an individual fundraiser for their team. Go to to see how you can get involved.


I am a high school coach. How can I sign up?

Coaches can join their team’s campaign by going to and clicking on the “Join as a Captain” button.


What is the timeline for Touchdowns Against Cancer?

Touchdowns Against Cancer runs during the month of September in honor of Childhood Cancer Awareness Month. You can join the program at any time by visiting and you can begin collecting pledges immediately.  The recommended time to start promoting your campaign to your school and community is mid-August (two weeks before your program’s first game). All games played in the month of September will count toward your Touchdowns Against Cancer campaign total.


How do I promote my team’s Touchdowns Against Cancer campaign?

Go to the Resource Center (need link) for more information on how to promote your team’s fundraising campaign. We understand fundraising is difficult. The fundraising tips and best practices we’ve compiled will help keep you focused and will provide a list of things that you can do. Be sure to set aside time to read each section.


How do I enter my team’s touchdowns scored to our campaign?

Pledge It will proactively send you an email after each game is over with instructions to record the number of touchdowns scored.  You will simply receive an email, click on the “Finalize Results” button, and then enter the number of touchdowns.


Will I be penalized if my campaign doesn’t reach its goal?

No. You will never be penalized for not reaching your fundraising goal. St. Jude will receive all of the money you raise during your fundraising campaign, regardless if you hit your fundraising goal.


I am a parent. How does my school’s team get involved? 

You can join your team’s campaign by going to and clicking on the “Join as a Captain” button.


Who is receiving the funds raised through Touchdowns Against Cancer?

High school football teams across the country are raising money for St. Jude Children’s Research Hospital, a registered 501c3 non-profit organization. St. Jude leads the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. St. Jude is the only pediatric cancer research center where families never pay for treatments that are not covered by insurance. No child is denied treatment because of a family’s inability to pay.


To learn more, visit St. Jude.


How much of my donation will go to St. Jude Children’s Research Hospital?

Pledge It is free to everyone, which means 100% of every donation will benefit St. Jude Children’s Research Hospital (minus the 2.9% + $0.30 payment processing fee).  All online fundraising requires a third-party payment processor to allow money to be safely collected and transferred online.

Pledge It is proud to be free because we understand that when you’re trying to make a difference, every dollar counts. To learn more, visit Why Pledge It Is Free


Can I make a one-time flat donation instead of a pledge per touchdown?

Yes. Every campaign gives supporters to option to either make a one-time flat donation or a pledge per touchdown.


Will I receive a receipt for my donation?

Yes. You will receive a receipt for your donation. Receipts are emailed immediately after your debit or credit card is charged. The receipt contains I.R.S tax compliant language that can be used for tax purposes. If you are unable to find your email receipt, contact Pledge It customer support at or (888) 847-9854.


When will my debit or credit card be charged?

For pledges per touchdown, your card will be charged once at the end of the Touchdowns Against Cancer program. You will receive an invoice via email 48 hours prior to your card being charged, which summarizes the touchdowns scored by your team and your total donation amount.


For one-time flat donations, your card will be charged immediately upon your payment confirmation.


Is my donation tax-deductible?

Yes. Your charitable donation to St. Jude is tax-deductible. Your donation receipt will include the I.R.S required information to file your donation as tax-deductible. You should consult your financial planner or tax adviser to determine the exact tax advantages of any gift you are considering.


How do I cancel my pledge?

To cancel your pledge, follow the instructions below:

  1. Go to and click on your team’s fundraising campaign
  2. Click on “Manage Pledge”
  3. Click on “Cancel Pledge” (located toward the top right of your screen)

Pledge amounts can be changed or canceled any time prior to your card being charged. If you have any problems or questions, please contact us at


Where can I find the Pledge It Terms of Service?

To review the Pledge It Terms of Service, click here.


Can I use Pledge It to raise funds for my sports program or favorite charity?

Yes! Pledge It works with several thousand sports programs and charitable organizations. Pledge It is a free online fundraising platform that empowers teams and athletes to raise money for any cause.

To learn more, visit Pledge It, or contact us by scheduling a call with one of our Fundraising experts by clicking here.


Can I contact Pledge It if I have more questions?

Absolutely! If you have any questions about how to create your team’s campaign and ensure your campaign’s success, please contact us at or (888) 847-9854. We have a team of Fundraising Coaches standing by to answer your questions.


Looking for other ways to get involved with St. Jude in your hometown?

Click here for more information.